I’ll be the first to acknowledge my willingness to write about the newsletter I send to my email list. In fact, I know I’ve done it more than once.

Back in February, I offered readers of this blog a “sneak peek” at the quarterly newsletter—the joke being that it wasn’t really a sneak peek, since I’d sent it to my subscribers the previous day. I guess my sly method of enrolling more people to my list wasn’t so sly after all. 

A few months before that, I also posted about the newsletter. However, I entitled the post Got Those Old Indie Author Newsletter Blues, as I felt a bit melancholy about my (perfectly logical) decision to reduce the newsletter’s frequency from monthly to quarterly.


About That Whole Deadline Thing

My rationale for changing the frequency was that I don’t always have “author news” every month, and my blues had more to do with the lack of protest from subscribers than anything else. I hadn’t expected anyone to cry, “No, Mike, we need to hear from you monthly!” Still, it was a small blow to the ego.

Now, I’ve always published the newsletter on the 6th of the month. I don’t even recall picking that day for a particular reason, though it’s worth noting that my birthday is November 6th. (I like chocolate. You can send all packages to P.O. Box 46506…) And I don’t think I’ve ever published the newsletter late, though it’s certainly easier to write them four times a year rather than twelve.

I’m the kind of writer who works well under pressure, and though I actually have missed deadlines before, they were never my fault.

That sounds bad. I know. Allow me to explain.

Back in the day, I had a job where projects periodically came to me on a last-minute basis. Sometimes, my client would fail to provide any of the information I needed to write their article, even as the deadline loomed. I missed a few of those deadlines, for the simple reason that creating a working draft of an article with zero source material was not feasible. My client, in those cases, missed their deadline, which meant the goal posts of my deadline had to be moved.


But The Newsletter Is Different…Right?

All this to say that I missed my own self-imposed deadline this past weekend. 

Although it’s much easier to write only four newsletters per year, I still forgot about my newsletter this weekend. Completely.

It’s even on my iCal: Quarterly newsletter out. Still, I forgot.

This past weekend consisted of grocery shopping, laundry, and errands—not the most glamorous of excuses, but there you have it.

I don’t know that my subscribers will notice the difference, as it is, after all, now quarterly…unless you, reading this, are a subscriber. In that case: sorry. 

But I’ll send it late. And that, my friends, is how I missed my own, self-imposed deadline.

Ever miss a deadline? Got a story about it? Feel free to share in the comments below.

next book

Whizzers: The Next Novel

Recently I sent out a subscriber-only newsletter about my next book launch. My fourth novel, Whizzers, is my current Work-In-Progress, and I plan to launch it in 2019. I was pleased to get some email responses to my newsletter, as I am looking to build the largest...

Anti-Vaxxer Hysteria and the Mo-ron Contingent

I can’t help but wonder: what kind of idiot do you have to be to believe that Bill Gates has nothing better to do than follow you around while you schlep to Wal-Mart, pick up your dry cleaning, and eat the free breadsticks at Olive Garden? I've always got my cell...

Writers, Don’t Forget to Write It Down!

It's happened to the best of us, right? You have a great idea, and you really should write it down. After all, you don't want to forget it. But it's well past midnight, and you're in bed. In fact, you're getting sleepy...very sleepy...your eyes are starting to --...

Miles of Files: Where Did It Come From?

I wrote my third novel between about 2007 and 2015. I can’t say it took a full eight years to write – I got stuck in the final third for a couple years – but it was an ambitious project. I’d gone from a third person novel to a first person novel, and now I was going...

Writers Kickin’ It Old-School

Today was one of those days when I thought I might have to start kickin' it old-school. Not even halfway through the afternoon, my brand new modem/router went on the fritz. Suddenly, I couldn't work. My day was already well-planned out, with social media posts for...

Technophobia: A Writer’s Confession

To today's computer-savvy readers, "technophobia" might sound like a quaint leftover from the 20th century. You remember, right? Back in the 1980s, guys like me wrote poems of dismay about the invasion of technology into the arts. I still remember the words I penned...

A Vacation Blog Post and a Manross Library Appearance

The following post has been pre-scheduled. I've never tried to pre-schedule a blog post before, so I had to look up how to do it. If you know me well, you won't be surprised by that. Hey, I'm on vacation while you read this. Modern technology! I find it interesting to...

Nostalgia, Conspiracies, and A Vanishing World

Recently, I’ve been visiting the minutiae of history a little more than usual. Some of my readers may be aware that I’m a a big music fan, and have collected music in various formats over most of my life. While it’s often digital these days, I've also been known to...

How Do You Sell A Book in the Digital Age? Market, Market, Market

"I need a steam shovel, mama, to keep away the dead / I need a dump truck, baby, to unload my head." —Bob Dylan   Sometimes these days we all feel like the guy in today's photo, right? A head full of books—both paper and electronic—and a million tasks that need...

Lyrics: Why I Write Them, and Why I’ve Put Them Into My Novels

Today's post might look like a lazy man's blog, because I'm copying and pasting lyrics into it from other sources. But the fact is, lyrics have always played an important role not only in my life, but also in my novels. I never gave this much thought until recently,...