Back in July, I posted an interview with fellow indie author Jay Lemming.  Jay has a terrific ongoing project simply called “Survey: Indie Writers of Literary Fiction.” In his survey, he asks fellow lit fiction authors about one of their novels, and in particular, what great theme they treat in the novel. He also asks how they decided to treat the theme.

As part of the process of submitting the questionnaire, the author can then choose to be interviewed for Jay’s online author roundup. Who wouldn’t want that kind of publicity? And of course, Jay’s interview allows the author to expand on the above mentioned topic while answering questions like Did your perspective on the theme change as you wrote the story? and Did you find yourself less in control of your narrative than you expected? Interesting stuff indeed. (You can find Jay’s interview with me about my novel Jana here.)

This might all sound like arcane shop talk for authors, but nothing could be further from the truth. In fact, this type of author roundup is a great way to get authors to not only read each other’s work, but also to cross-promote each other. And it’s reader-friendly, too: after all, what better way to get to know something about a book you might want to read than an interview with the author about that particular book?

Best of all, the survey process gets the reader/author thinking about literary fiction the way we did back in our university days: themes like The Individual vs. Society, and The Nature of Reality, which, let’s face it, we don’t often go around thinking about.

Thanks to Jay’s work, I’ve got a whole new list of current authors to read, including Dan Holloway, Rohan Quine, and Rosaline Riley, just to name a few. After emailing back and forth with Jay about our books, and seeing his posts about his own novel, Billy Maddox Takes His Shot, I decided to buy a copy and give it a read. It’s great stuff, and well worth picking up.

These types of cross-promotional efforts are not just worthwhile marketing ventures for indie writers. They also represent a great way to find a new favorite author!

holidays

Happy Holidays from Mike Sahno – Author, Speaker, Publisher

I suppose I’m courting controversy right out of the gate just by using the phrase Happy Holidays. I get that. But I’m also pretty sure it won’t upset most of my readers! My wife Sunny and I would like to wish a Merry Christmas, Happy Chanukah, Happy Solstice, Kwanzaa,...

Self-Publishing: The Trouble with Going It Alone

Indie publishing is on the rise but tread carefully. Self-publishing is exactly how it sounds:everything depends on you and you alone. Sure, you get to make all of the decisions, but that also means you have to make all of the decisions. Editing, proofreading,...
collection

A Free Short Story Collection

Last week I wrote a bit about the upcoming Rides From Strangers short story collection, as I finally got the completed cover design. Today’s post is related, but with a little twist. As I mentioned a week ago, I’m offering this e-book free to anyone who joins the...
Rides

Are Stories Inevitably Autobiographical?

Recently, I’ve been writing more about writing, giving some explanations about why I write what I write. Or, in the case of the new short story collection I’m currently promoting, Rides From Strangers, why I wrote what I wrote. This week, I thought I’d go further and...

Support Veterans By Supporting The Arts

Back in December 2015, I launched Sahno Publishing on a shoestring budget with little fanfare. I did, however, put out a couple of press releases, one of which dealt with my plans to give a portion of the proceeds of all book sales to charity. Going full force into a...

Short Story Contest

As we head into September, I'm struck by how quickly this year has flown by. I have a radio interview in two days and a book fair next month, and I'm sure there will be much more happening as I go full bore with marketing campaigns for Miles of Files, Jana, and...
money

Do What You Love, and the Money Will Follow…Right?

Recently, I was reading a post from an online trainer who coaches authors and other professionals. This trainer discusses the contrast between writing for money and writing for passion. In other words, the age-old conundrum: if you do what you love, will the money...
perils

Instafreebie and The Perils of Evil

Most of you who read this blog know that I'm not a big one on writing about the perils of evil...at least not at the same level as the serial killers or the kings of genocide. Sure, I've got some pretty bad people in my books: Johnny, the doper and rapist in Brothers'...

Breaking Into the Top 100

Recently, I posted something on LinkedIn called Author, Entrepreneur, or Authorpreneur? My point was that, if you're interested in breaking into the top 100 in your Amazon category, you're probably going to have to spend some time acting like a businessperson when it...

Radio, Radio

Last month, I had the pleasure of being the guest on a terrific radio show for authors: the Joy on Paper program hosted by PatZi Gil. PatZi was kind enough to invite me on the show to talk not only about my third novel Miles of Files, but also about my company, Sahno...