Back in July, I posted an interview with fellow indie author Jay Lemming.  Jay has a terrific ongoing project simply called “Survey: Indie Writers of Literary Fiction.” In his survey, he asks fellow lit fiction authors about one of their novels, and in particular, what great theme they treat in the novel. He also asks how they decided to treat the theme.

As part of the process of submitting the questionnaire, the author can then choose to be interviewed for Jay’s online author roundup. Who wouldn’t want that kind of publicity? And of course, Jay’s interview allows the author to expand on the above mentioned topic while answering questions like Did your perspective on the theme change as you wrote the story? and Did you find yourself less in control of your narrative than you expected? Interesting stuff indeed. (You can find Jay’s interview with me about my novel Jana here.)

This might all sound like arcane shop talk for authors, but nothing could be further from the truth. In fact, this type of author roundup is a great way to get authors to not only read each other’s work, but also to cross-promote each other. And it’s reader-friendly, too: after all, what better way to get to know something about a book you might want to read than an interview with the author about that particular book?

Best of all, the survey process gets the reader/author thinking about literary fiction the way we did back in our university days: themes like The Individual vs. Society, and The Nature of Reality, which, let’s face it, we don’t often go around thinking about.

Thanks to Jay’s work, I’ve got a whole new list of current authors to read, including Dan Holloway, Rohan Quine, and Rosaline Riley, just to name a few. After emailing back and forth with Jay about our books, and seeing his posts about his own novel, Billy Maddox Takes His Shot, I decided to buy a copy and give it a read. It’s great stuff, and well worth picking up.

These types of cross-promotional efforts are not just worthwhile marketing ventures for indie writers. They also represent a great way to find a new favorite author!

work in progress

Whizzers: The Next Novel

Recently I sent out a subscriber-only newsletter about my next book launch. My fourth novel, Whizzers, is my current Work-In-Progress, and I plan to launch it in 2019. I was pleased to get some email responses to my newsletter, as I am looking to build the largest...
Sick

But What If I’m Sick?

Last month my wife and I went to Thailand for a two-week vacation. This was my first real vacation in over two years, and my wife Sunny’s first visit back to her family in her country of origin in even longer. So we really needed and, I think, deserved it. And...

A Journey with A Few Heiresses

Way back in 2016, I got a guest spot on a blog called Writing in the Modern Age by an author named Marie Lavender. Of all the writers I've contacted online, Marie has to be the most prolific – more than 20 books published over the course of 15 years. Marie and I have...

Blatant Self-Promotion Post

This week is The Big One: the 2nd edition of Miles of Files launches on Mar. 10th, almost 15 months to the day of its initial release! When I won a book cover design from 99designs, I immediately thought of Miles. I was never quite as enamored with the original cover...
holidays

Happy Holidays from Mike Sahno – Author, Speaker, Publisher

I suppose I’m courting controversy right out of the gate just by using the phrase Happy Holidays. I get that. But I’m also pretty sure it won’t upset most of my readers! My wife Sunny and I would like to wish a Merry Christmas, Happy Chanukah, Happy Solstice, Kwanzaa,...
guest blogging

Guest Blogging: To Post Or Not To Post

So it’s Monday, and as always my calendar says “New Blog Post Due.” My mind, on the other hand, says, Add a quick blog post. This is slightly different, because I have a couple afternoon appointments, and not enough time to write a post between them. Can you say...

What If I Don’t Want to Sell?

Yesterday I had the pleasure of giving a talk called Marketing Your Novel that was hosted by the Orlando Public Library. A good twenty people or so were kind enough to show up on a blazing Florida Sunday afternoon to hear me speak. The talk went well: I gave the group...

Short Story Contest Part II

Last week, I launched a short story contest here on my blog as part of a major national promotion. To recap: this is not a call for submissions; I'm serializing a short story in anticipation of my upcoming release of a short collection. Here's how it works: read it...
team

Come Join My Book Launch Team!

A few months ago, I wrote a blog about book launches where I introduced the subtle difference between a launch team and a street team. Simply stated, there’s usually plenty of overlap, but a launch team may include people not part of your street team – vendors, people...
NFL

Last Quarter and a New Partnership Announcement

The typical Monday blog post did not happen today. There were a couple reasons for this. First, I had to spend much of the afternoon with a client of mine. I went beyond my normal role as a writer, editor, proofreader, speaker, or publisher and was, instead - wait for...