It’s happened to the best of us, right? You have a great idea, and you really should write it down. After all, you don’t want to forget it.

But it’s well past midnight, and you’re in bed. In fact, you’re getting sleepy…very sleepy…your eyes are starting to —

Zzzzzz.

Upon awakening, you remember a whole lot of things: things you have to do today, things you have to move to another day. One thing for sure, though.

You don’t remember that great idea.

 

How Important Is It?

 

Just as you might have guessed, that happened to me recently. In fact, it was a great idea for today’s blog post.

But I was tired and I was stressed, and I was feeling lazy.

I didn’t do that. I didn’t write it down anywhere.

Today I got up and had some new assignments from a favorite client waiting in my inbox. Woo-hoo! Ready to make some more dough!

But…that blog post. I had to stop and think: what was I going to write about?

I had to ask myself, “How important is it? Is it worth getting upset?”

Nah.

Still…I thought it would come to me if I sat with it.

 

Forget Me Not

 

And you guessed it. No such luck. When I took a break from my client’s project, I switched over to create-today’s-blog-post mode. I figured I would just sit and meditate on it, and it would come to me.

It didn’t. Unlike the Forget-Me-Not, I did forget him…or her.

I thought about all the other things I’ve been speaking and writing about lately. I thought about book blog tours, video marketing, email newsletters.

Nope, it wasn’t that. Or that. Or that.

So here is a blog post for the day that’s like a Seinfeld episode – a post about nothing. Folks, I got nothing.

Except for the always timely admonition: “Writers, write it down!”

What’s the Worst Thing About Social Media?

I’ve been known to refer to social media as antisocial media, so you might wonder what I think is the worst thing about it. Online bullying? The relentless self-promotion? (Buy my book! Buy my service!) People tagging you or adding you to lists without asking...

Are Authors Typically Obsessive-Compulsive?

Recently I’ve noticed a trend in author blogs toward the confessional. After all, no one wants to read about your characters all the time, and God knows that readers don’t want to read about marketing. They want to know something about you. Happy to oblige. Although...
speaking

On the Road: The Speaker’s Life

A few months ago, I wrote a post about annoying current expressions like having said that and at the end of the day. That post came up in conversation this past weekend on a long, long trek to Miami and back. You see, when you spend nine or ten hours in a car with...
Game of Thrones

Game of Thrones and Storytelling

Writing is a funny game. You make stuff up and it goes from your head to your fingers, then to a screen via keyboard, or a page via writing implement. But of course, we all know that's not the oldest way of telling stories. Really, stories began with cave drawings and...
apple

Why Does Apple Suck Now?

I never thought I'd write even a comment, much less a whole blog entry, complaining about Apple. Yet here I am. Just to give you some perspective, here's something I wrote about Apple in my free Marketing for Authors e-book back in 2016:  I became a total Apple fan...

6 Twitter Tips for Authors

Those of you who follow my blog probably connected with me via Twitter, whether you're a fellow author or not. Now that I'm closing in on 13,000 followers, I'm starting to feel like I've got a little experience I can share that will be helpful. So with that, here...

Talk of der Führer at the Local Library??

This past weekend I had a pretty weird, disturbing experience related to Nazism, which I only documented on my personal Facebook page. In retrospect, it's probably just as good for blog fodder as anything else. I must be a little naive, because somehow I've managed to...
work in progress

Talking About My Work In Progress: More On Whizzers

Talking or writing about your work in progress, or WIP, is always unnerving for an author. Well, for this author, anyway. I can't really speak for anyone else.Back in November, fellow author Jay Lemming conducted an author interview with me for about 45 minutes. We...
followers

Frances Caballo on Why You Should Never Buy Twitter Followers or Facebook Likes

I don't often feature guest posts on my blog, but today's post is a special exception. Social media guru Frances Caballo graciously accepted my invitation to guest here.If you don't know Frances, you should: she's the author of numerous books on social media for...