It’s happened to the best of us, right? You have a great idea, and you really should write it down. After all, you don’t want to forget it.

But it’s well past midnight, and you’re in bed. In fact, you’re getting sleepy…very sleepy…your eyes are starting to —

Zzzzzz.

Upon awakening, you remember a whole lot of things: things you have to do today, things you have to move to another day. One thing for sure, though.

You don’t remember that great idea.

 

How Important Is It?

 

Just as you might have guessed, that happened to me recently. In fact, it was a great idea for today’s blog post.

But I was tired and I was stressed, and I was feeling lazy.

I didn’t do that. I didn’t write it down anywhere.

Today I got up and had some new assignments from a favorite client waiting in my inbox. Woo-hoo! Ready to make some more dough!

But…that blog post. I had to stop and think: what was I going to write about?

I had to ask myself, “How important is it? Is it worth getting upset?”

Nah.

Still…I thought it would come to me if I sat with it.

 

Forget Me Not

 

And you guessed it. No such luck. When I took a break from my client’s project, I switched over to create-today’s-blog-post mode. I figured I would just sit and meditate on it, and it would come to me.

It didn’t. Unlike the Forget-Me-Not, I did forget him…or her.

I thought about all the other things I’ve been speaking and writing about lately. I thought about book blog tours, video marketing, email newsletters.

Nope, it wasn’t that. Or that. Or that.

So here is a blog post for the day that’s like a Seinfeld episode – a post about nothing. Folks, I got nothing.

Except for the always timely admonition: “Writers, write it down!”

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