As I mentioned on here a couple weeks back, my freelance copywriting gigs feed my addiction to writing fiction, not vice-versa. However, my copywriting business is just part of a larger vision for Sahno Publishing, and that’s a publishing company that provides services – or at least access to services – well beyond the scope of normal, or average, writing services.

See, I don’t think that a Master’s in English and 16 years of pro writing experience should lead me to provide mediocre content. Far from it. In fact, the whole point of Sahno Publishing at its initial launch was literary excellence. And excellence has to extend beyond the literary and into every other aspect of the business, too.

I also mentioned that speaking engagements can mean a lot, not just for clients, but for the company. So I’m dramatically ramping up my speaking efforts over the next 10-12 months, with the goal of attaining Certified Master Speaker status in May 2018.

Those of you who have already heard of me, or who know me personally, may be surprised to see me making media appearances. Don’t be. That’s part of the plan. As the result of working with some great clients, I’ll be changing my approach to the types of projects I will take on. The Sahno Publishing model now has Ghostwriting for Entrepreneurs at the top of the list, and I plan to finish a ghostwritten book every month over the next year. With a book project taking three months on average, that’s a lot of books.

If you know a business owner who wants to have a book they can use as an extended business card, have them give me a call and we’ll chat. I’m working on one now, and have another one on the hopper. Again, as a result of the great folks I’m working with, the calendar is going to fill up, and once that happens, I have to back off to make room for speaking gigs. If you need that book before 2017 is over, call (813) 528-2622. I have someone onboard who is going to be feeding me these projects without my having to go look for them, so don’t delay if you’d like me to be your guy.

process

Create A Process That Works For YOU

Last week’s post was a bit of a preview for Part 4 of my YouTube video series, How Do You Write A Book? This week, I thought I’d do it again, as I’m winding it up on Wednesday with Part 5. The topic: create a process that works for you. I can’t tell you how many times...
copyright

When Do I Need To Copyright My Work?

​Over the past few weeks, I’ve posted on YouTube several times as part of my new video series, How Do You Write A Book? I've written a couple of well-received blog posts on the publishing process, one of which is about the importance of having a Library of Congress...
holidays

Closed For The Holidays

This week's blog post isn't about writing or reading or even about having a great holiday. It's about self-care. Ordinarily, I don't create an entire blog post about being closed for the holidays, but this year I'm making an exception. I used to work for a company...
authenticity

Putting Yourself Out There

I see a lot of social media posts these days about "authenticity." The idea is that clients and customers, and potential clients and customers, really appreciate your authenticity—mainly because so many fake people have tried to sell them something they didn't want to...
recovery

Recovery 202? Long-Term Sobriety Is Possible

So, the plan for today was to write a post about recovery. Unfortunately, I’m in a different kind of recovery mode today—recovering from a sinus infection. What that means for you, the reader, is I’m going to keep this short. Really short. I took my last drink 30...
black friday

From Thanksgiving Day to Cyber Monday: A Reflection

​Not so long ago, it was easy to think of the week of Thanksgiving as “Gratitude Week.” In fact, I actually did that: back in 2016, Facebook reminds me, I posted an entire week’s worth of “Things I’m Grateful For” to my timeline. It was fun, and certainly provided...
promo services

Book Promotion Sites: Which Are The Best, and Are They Worth It?

I'll be the first to admit that I'm no expert when it comes to book promotion sites. When I published my first three novels simultaneously on December 10th 2015—a day that will live infamy, and yes, I know now that it was a harebrained marketing scheme—I knew nothing...
holidays

Books: Great Holiday Gifts or The Greatest Holiday Gifts?

I saw a cartoon the other day that features a character who's starting to sing, "It's beginning to look a lot like..." A second character quickly and quietly puts the first character down, saying, "Shh. Sleep now." Dark stuff, right? But hey, these are dark times—in...
IngramSpark KDP

Using IngramSpark and KDP Print For Your Paperbacks

This week's post is about using two different companies for Print-On-Demand publishing—IngramSpark and KDP. Ever since Amazon began offering services to authors, there's been a question in the indie author community: should I use them? My answer, initially, was a...