How Do You Write A Book?

by | Apr 2, 2018 | Articles | 2 comments

This past week I had the chance to talk to a fair number of business owners. That’s normal for what I do, but the interesting thing this week was the similarity of the conversations.

Not all entrepreneurs ask me the same things. Some ask me what I do. Many of them end up asking me how I do it. What was so unusual this last week was how many people asked about writing books.

On a coaching call earlier today, I found it fascinating how the coach mentioned that you should tell your clients that your work has three elements:

  1. It’s easy.
  2. It’s fun.
  3. You can’t do it alone. That’s why you need me!

Now, I was interested in this because it ties in to what I do – in particular, writing books.

And the thing is, it’s not easy at all. Writing a book is like climbing Mt. Everest alone. Sure, you can surround yourself with a “team” – marketing, cover design, editing – but when it comes right down to it, you are the writer. It’s your baby.

Fun? Uh, been through a root canal lately? How about hemorrhoid treatment? I can’t think of too many experiences more grueling than writing a book. In fact, the root canal and the hemorrhoid treatment sound like they’d be over with a lot quicker.

Point #3: You can’t do it alone. Well, that’s actually where I come in. As a ghostwriter for entrepreneurs who need a great book to expand their authority, reach, and influence, I can do the heavy lifting. It’s a team effort, but I’m the main writer.

So people ask, “How do you do it?” And I have to answer, “Very carefully.” It’s a process, and it takes time. And because each client’s project is different, I don’t know exactly how it’s going to work until we get into it.

For more on ghostwriting books, email me at info@msahno.com or just text the word ghostwriting to (813) 528-2622.

self-marketers

Authors As Self-Marketers

A couple years back, in an article about self-publishing, I wrote the following: If you’re an author with a traditional publishing contract, you don’t really have to be an entrepreneur as such; the publishing company does the marketing and PR for you, though you have...
trigger

Why Trigger Warnings are Bad for Everybody

Recently I almost got into a Twitter skirmish about trigger warnings, or TWs, as they say in the trade. One of my followers asked the Twitterverse their opinion on them, and I gave mine. In essence, I said I don’t believe in them. While trigger warnings originally...
recovery

Recovery 202? Long-Term Sobriety Is Possible

So, the plan for today was to write a post about recovery. Unfortunately, I’m in a different kind of recovery mode today—recovering from a sinus infection. What that means for you, the reader, is I’m going to keep this short. Really short. I took my last drink 30...
answer

We’re All Looking For The Answer

Today’s post is a bit of a topic combo, if there is such a thing. What’s on my mind? Elements of a February 2019 post called No More For The Road and the March 2019 post I Survived Catholic School. Don’t worry. I won’t repeat what’s in them. You can read them for...
punches

Roll With The Punches, Baby!

Today is just one of those Mondays. I got a letter from the IRS that said they "believe there's a miscalculation" in my return. So that big $300 refund I was planning on receiving? Fuhgeddaboutit. But hey, at least I don't owe them anything, and they're not auditing...
Biden

If There Ever Was a Time to be Apolitical, This Isn’t It

Anyone who has read a handful of my blog posts, or better yet, my fiction, probably has a pretty good handle on where I stand politically. I’ve been known to rail against the orange monster in the Oval Office from time to time. In fact, I wrote back in 1994 that...
healthcare

Our Broken Healthcare System Vs. The Decent, Affordable Healthcare of a Developing Nation

​Is your country’s health care system an egregious scam that bilks patients out of their money? Mine is. I didn’t have a blog post topic planned for today, but a bill that showed up in my mailbox changed that in a hurry. I’ve been talking about this anecdotally to...
newsletter

A Sneak Peek at My Latest Quarterly Newsletter—And An Invitation

Okay, I'll admit right out of the gate that this isn't really a "sneak peek." My subscribers got it yesterday. Most of what I send them each quarter is content exclusive to subscribers, but every once in a while I'll share something here as well. The following is from...
humor

When Your Sense of Humor Is One Part Vonnegut, Two Parts Hunter S. Thompson

Sometimes you have to really switch things up. Even shake them up. Such is the case with artists of all types, and I’m the kind of novelist who needs to shake things up from book to book. I've never written a series, and I don't think I could unless my life depended...
relax

Five Ways to Relax During Quarantine

​I thought a good blog post this week would be on how to unwind—not just during our current era of quarantine and “social distancing,” but on any day off. What my wife calls a holiday. That could be any time, right? I’ve been running so hard lately, I've barely had...
self-promotion

What’s The Problem With Shameless Self-Promotion?

While I still find it somewhat hard to believe, I've been on Twitter for almost eight years. I know this not only because Twitter shows Joined March 2015 on my profile but also because, even if they eliminate that feature, I use a tracker called Who Unfollowed Me? If...
MLK

MLK Day 2023

Here’s wishing everyone a safe, sane Martin Luther King Jr. Day. For many of us, today is always something of a day of mourning: not only mourning the loss of a great civil rights leader, but also mourning the turn our great nation seemed to take in recent years....

Twitter Tips for Authors in 2023

If you follow my blog, you probably connected with me via Twitter, whether you’re a fellow author or not. In 2020, I wrote a post about Twitter for fellow writers that got a good response. Three years later, the landscape has changed, but some Twitter best practices...
rails

Going Off The Rails (But Not On A Crazy Train)

Last April, I wrote a blog post called Back on Track With a Work-In-Progress. Part of that post was to talk about the difference between a “plotter” and a “pantser” (and to describe myself as a hybrid of the two, a “plantser”). Another, less obvious motive, was to...
French

Those Tricky French Authors and Their Obsessions

Today’s blog post was originally going to be Write Whatever the @#$% You Want, Pt. III. However, after seeing parts I and II lined up, I decided to call an audible and make it something less repetitive. Somehow the SEO gods have gotten into my head. As I’ve mentioned...
scared

Write Whatever the @#$% You Want, Pt. II

In last week’s post, I mentioned a pretty well-known author who has publicly reported his publisher “wouldn’t touch” a new release, in part because a character in his novel referred to herself as “fat.” I heard this story on a podcast, and I remember thinking, “Wait...
censorship

Write Whatever the @#$% You Want

I’ve been stewing on this for a while. It’s been brewing for quite a while. I could probably write a song about it (how about a rap?), but I don’t think I will. This is more of a blog post topic, and it might even deserve a series. And that’s the title and topic of...
gratitude

Should Every Month Be Gratitude Month?

When I was a kid, I loved Peanuts by Charles M. Schulz. I read it daily and collected nearly every paperback volume of the cartoon, so I could see what I’d missed since the comic strip’s inception in 1950.  Certain things stuck: quotes like “happiness is a warm puppy”...
robot

More Thoughts On Robot Writers and The Tech Dystopia

A couple of months ago, I wrote a blog post here called When Will the Robot Overlords Replace Us? Apparently, I’m fairly obsessed with this stuff, because every time I come here and empty my brain, it seems to come up again. Today is no different. Part of the reason,...