by Michael Sahno | Nov 12, 2018 | Articles
Over the past few weeks, I’ve been writing about “book-building” for indie authors. By that I mean putting a book together from your perspective as an author. So I haven’t covered topics like cover design or interior design – you may... 
by Michael Sahno | Sep 21, 2020 | Articles
Those of you who follow my blog probably connected with me via Twitter, whether you’re a fellow author or not. Now that I’m closing in on 25K followers, I feel like I’ve got a little experience I can share that will be helpful. And with that, here comes today’s blog... 
by Michael Sahno | Sep 14, 2020 | Articles
Readers who are old enough to remember the Blues Brothers’ cover version of The Chips’ Rubber Biscuit will no doubt understand the reference in today’s headline. For everyone else: just shorten it to “What do you want for nothing?” I guess that’s my way of saying,... 
by Michael Sahno | Aug 31, 2020 | Articles
Regular readers of this blog might be surprised to see me write about giving an ebook away. In fact, I wrote a post a few months ago called Why I Think Giving Your Work Away Is (Mostly) A Bad Idea. So why the change of heart, you may ask? Actually, there’s no... 
by Michael Sahno | Aug 25, 2020 | Articles
I didn’t intentionally set out to write a new novel addressing the rampant intolerance, Islamophobia, and racism in America today. I really didn’t. My novels always start with a character, or characters. Sometimes their actions get pretty hectic right out of the gate;... 
by Michael Sahno | Aug 17, 2020 | Articles
We use up too much artistry in our dreams—and therefore often are impoverished during the day. – Friedrich Nietzsche, The Wanderer and His Shadow Boy, ole Nietzsche really had it right, didn’t he? Last night I went through mental movies that ranged from... 
by Michael Sahno | Aug 3, 2020 | Articles
Man, are you exhausted or what? I know I am. We all are, right? In fact, I was thinking of titling today’s blog post Exhausted, but then the phrase “broke down and busted” drifted into my mind. It comes from a song by a band called The Hilltops,... 
by Michael Sahno | Jul 27, 2020 | Articles
As the COVID-19 crisis grinds on and on, I’ve become increasingly motivated to write about it…for a number of reasons. First, we’re all thinking about it, so I might as well address it here. Second, I’ve sort of avoided writing about it in some previous blog posts,... 
by Michael Sahno | Jul 20, 2020 | Articles
One of the biggest challenges indie authors face is that of marketing. We ask ourselves a million questions when putting together a marketing plan, often with answers that are hazy at best. Who is my audience? Where do they find books? What marketing services should... 
by Michael Sahno | Jul 13, 2020 | Articles
If you’ve been following me for awhile, you probably know I post something new on my blog most Mondays. Or maybe you don’t know that at all. I’ll admit, I’m not exactly the greatest promoter of my own blog. When it comes to social media platforms like Twitter,... 
by Michael Sahno | Jun 29, 2020 | Articles
Considering everything going in the world, the past week was a pretty good one for me. Almost a year after its initial publication, my novel Whizzers—which had flatlined in the Kindle store—suddenly spiked to #179,500. When one of your babies jumps that much, it gets... 